In a world where the lines between B2B and B2C are not just blurring but converging, Nishtech leads the charge in redefining commerce. Leveraging Optimizely's latest advancements, we proudly present the Optimizely Commerce Accelerator – a testament to our innovative approach in blending these two worlds seamlessly.

The commerce landscape is evolving rapidly, with Gartner's data showing 61% of businesses navigating both the B2B/B2C mix, the Optimizely Commerce Accelerator is more than a solution; it's a strategic advantage. We bring together the agility of B2C with the precision of B2B, offering a unified commerce strategy that's ahead of its time.

OCAx, propels your business to the forefront of digital commerce innovation.

Could Your Business Benefit from OCAx?

OCAx is the perfect solution for businesses navigating both B2B and B2C channels. Whether you’re looking to overhaul your ecommerce platform, unify disparate systems, or enhance operational efficiencies, OCAx is designed to transform your digital commerce operations into a streamlined powerhouse.

Ecommerce Innovators: Ideal for businesses that are managing both B2B and B2C and are ready to merge their strategies together to lead in their market.

Growth-Focused Firms: Perfect for distributors and large retailers seeking scalable solutions to keep pace with market demands.

Efficiency Enthusiasts: Suited for teams looking to enhance efficiency and simplify their ecommerce operations.

Tackling the Unified Strategy Challenge in Ecommerce

The Convergence Challenge

As the ecommerce sector evolves, more than half of businesses are struggling to manage both B2B and B2C operations without a unified strategy. This split approach often leads to diminished user experiences and operational inefficiencies. With the lines between B2B and B2C increasingly blurring, customers expect the seamless and personalized interactions they encounter as B2C consumers to be replicated in B2B transactions. This presents a significant challenge for businesses aiming to effectively meet these dual expectations. Without a cohesive strategy, your company risks undermining both customer satisfaction and their potential for long-term growth.

Strategic Edge with OCAx

In a marketplace where B2B and B2C demands converge, OCAx provides an innovative solution that unifies diverse ecommerce operations. Designed to simplify complexities, OCAx enhances operational efficiency and elevates user experiences by delivering consistent, personalized interactions across all channels. By integrating all ecommerce functionalities into one streamlined platform, OCAx sets your business on a path to sustainable growth and competitive advantage, preparing you for the future.

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Features

Extensible UX

Experience a sophisticated user design right out of the box, complete with extensible components for tailored usability.
Next-Level Personalization

Deliver personalized shopping experiences with features like facet filtering, custom catalogs, dynamic cross-sells, and more.
Product Restrictions & Content Customization

Offer products and content customized to user accounts and contracts, enhancing relevance and engagement.
Saved Payment Cards

Enable quicker checkouts by allowing authenticated users to save their payment information securely.
Quick Order

Add a reusable component anywhere on your site for fast product searches and seamless add-to-cart functionality.
Mini Cart

Enhance shopping convenience with a mini cart that displays added products in a pop-up as customers shop
Dealer Locator

Connect customers with dealers easily using a searchable database with geolocated search results and interactive maps.
Bulk Order Upload

Streamline large orders by allowing users to upload spreadsheets directly into their shopping cart.
Advanced Search

Offer a friction-free experience with advanced search features including auto-complete, ecommerce Elasticsearch, and Optimizely Search & Navigation.
Multi-Site Architecture

Quickly roll out multiple sites with a multi-site theming architecture, speeding up your digital expansion.
Account Management

Provide comprehensive self-service account management capabilities, empowering users to control their experience.
Content Optimization

Optimize customer journeys with a sophisticated content delivery and experimentation platform.

Your Roadmap to an Accelerated Ecommerce Journey

Discover how OCAx can turbocharge your ecommerce strategy. Download our infographic to see how seamless integration and future-proof flexibility can propel your business growth.

Get the Infographic